CSR ANNIVERSARY ACTIVATION

Athens’ ‘Euroclinic’ plays a leading role in offering private healthcare services and thus has become a protagonist within the domain of contemporary diagnostic, surgical and therapeutic healing centres in Greece.
On June 2018, Euroclinic asked from The Kompany to help them celebrate their 20th anniversary with a corporate social responsibility program.
To commemorate this milestone, the Management of the Euroclinic Group had a very special announcement for the Greek community, regarding their CSR initiative, which included the country’s top three largest voluntary non-profit child welfare organizations, namely ‘Kivotos tou Kosmou’, ‘Mazi Gia to Paidi’ and finally, ‘To Hamogelo tou Paidiou’.
Mr Antonis Vouklaris, CEO of the Euroclinic Medical Group, announced that Euroclinic would cover the annual yearly cost for all the preventive and diagnostic pediatric examinations for the children that are ‘looked after’ by those three child welfare organizations.
The Kompany made all these happen by planning and materializing Euroclinic’s CSR initiative and our agency made sure that everything went as planned! In order to maximize exposure, our company had the pleasure of inviting 60 top journalists of both business and financial reporting, as well as editors of the Ministry of Health and Corporate Social Responsibility to a large press conference, that included major TV networks.
Of course we made sure that the post publicity for this significant milestone was properly covered by all top media outlets plus we created digital content to boost the buzz!